FERRARI, F.; AHMAD, G. N.; KRISSANYA, N. The Role of Brand Ambassador, Brand Image and Brand Awareness in Shaping Purchase Decision of Calvin Klein Brand in E-Commerce Through Brand Trust as a Mediating Variable. International Journal Of Education, Social Studies, And Management (IJESSM), [S. l.], v. 5, n. 2, p. 768–785, 2025. DOI: 10.52121/ijessm.v5i2.759. Disponível em: https://www.lpppipublishing.com/index.php/ijessm/article/view/759. Acesso em: 23 jun. 2025.